You want to go where everybody knows your name 

In the halcyon days of the craft beer revolution, a trip to the Beavertown Brewery on an industrial estate in Tottenham for its beer festivals was a real treat. They became increasingly popular, and queues down the road to enter became commonplace as growing numbers of drinkers were attracted by the impressive range of beers…

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Are youngsters really drinking less alcohol

Some years back I did some work with Dunnhumby – the data gurus behind the Tesco Clubcard – and it was enlightening to see the massive discrepancies between what people believed they had purchased and what the till data showed they had actually bought. When customers were surveyed, the number of supposed buyers of organic…

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